How to Generate Good Ideas

Posted filed underAnimation, Inspiration, Videos.


How are good ideas generated? They aren’t simply lying around like seashells on a beach waiting for us to pick them up nor are they so random. Good ideas are the result of the focused action that takes place in our brains. With a bit of stretching the laws of physics and a lot of imagination, we set out to craft a story about how all those bits and pieces that pass through our brains can become good ideas.

Agency: Column Five Media
Creative Director: Ross Crooks, Josh Ritchie
Project Manager: Nick Miede, Ian Klein
Motion Designer: Chase Ogden
Graphic Designer: Luis Liwag
Voice Over: Maxwell Glick